The objects of the Independent Producers Initiative Inc are :

−    to increase the size and profitability of the Australian feature film production sector; and

−    to promote the interests of Australian feature film producers.

Film production is an industry sector - producers are an industry group in that sector 

•    we are manufacturers
•    we are net contributors to the Australian economy:
•    we create jobs
•    we export our products, in multiple formats
•    we earn export returns

We are also in a part of the national cultural spectrum, along with sport and literature

•    we create part of the national identity: people outside Australia see the country through the perspective of the films we make
•    our product underpins the branding and imagery of '"Australia Inc" , it stimulates demand for tourism and other exports – the Crocodile Dundee factor that brings in eco-tourists and makes people buy wine with a crocodile or a kangaroo on the label.

We are also in the information technology sector

•    we develop intellectual property and manufacture multi-use products based on it, and re-purpose them for multiple end-users

We are not about grants and hand-outs

•    we are manufacturers of cultural products; like other industries, we need venture capital to develop and test in a very small local market, so we can compete in  the global market